CONCEPT

The village of Anyoji in Tokamachi, Niigata Prefecture, a Snow Country locale, is located along the Shinano River—the largest river in Japan. It is a peaceful community where rice cultivation has thrived since ancient times, and where several meters of snow accumulate in winter. Matsuo Shrine, dedicated to the god of sake, stands on the hill behind the village.

The Furusawa Residence, which has watched over such a village for more than 150 years since the end of the Edo period, has been reborn as a vacation rental called “Yukinoya.”

We aim to provide an inn where you can experience with all five senses the way the people of Snow Country have adapted to and made the most of the snow.

In order to allow those who stay to experience the wisdom of Snow Country, we have made the following efforts:

We have preserved as many of the building's features as possible to give guests a sense of the lifestyle of its former inhabitants.
Meals will be prepared using local ingredients and recipes to allow guests to experience the culinary culture of Snow Country, which developed to survive the long, snowy winters.
We offer a variety of activities that allow visitors to experience the way of life in Snow Country while interacting with local people.

We invite you to stay and immerse yourself in Snow Country.